Flipkart 2024 - Case Study
Team Building Activity For Flipkart
Activity Name:
City-Wide Hunt
Client:
Flipkart
Project Completion:
November 2024
FLIPKART
Unwind, Connect, and Discover Goa in an Extraordinary Way
The Goa City-Wide Hunt for Flipkart’s E-Kart leadership team was a dynamic, technology-driven adventure designed to help 15 senior leaders unwind, bond, and connect in a fun, light-hearted setting. Hosted by Korelate, the event featured iconic Goa locations, exciting challenges, and cultural experiences. The result was an unforgettable day of laughter, strategy, and team bonding, leaving the leaders refreshed and deeply connected. This unique experience exceeded expectations, making it a memorable and impactful team-building journey.
The Flipkart E-Kart leadership team, composed of 15 high-performing senior leaders with an average of 20 years of experience, had endured several stressful and hectic months at work. They needed an experience to unwind, bond, and connect in a fun, light-hearted, and informal setting. As first-time partners with Flipkart, Korelate faced the dual challenge of meeting high expectations while curating a unique, memorable experience tailored to this selective group.
Korelate conceptualized the Goa City-Wide Hunt, an exhilarating treasure hunt experience inspired by the “Amazing Race” TV show, designed to immerse the team in Goa’s vibrant culture, history, and spirit.
The event details:
- The Race: Conducted across North Goa, the activity featured iconic locations like Fort Aguada, St. Alex Church, Anjuna Market, Sinquerim Beach, and the Museum of Goa.
- Technology-Led Adventure: Teams logged into a platform that mapped locations and clues, blending technology with exploration.
- Challenges: Included solving historical clues, a Goan dance challenge, coconut relay, beach games, preparing traditional Goan drinks, performing a Goan Tiatr (local play), and learning Konkani phrases.
- Team Dynamics: Teams were given emergency funds and rules for collaboration, with safety instructions and checkpoints ensuring a smooth experience.
- Grand Finale: The hunt concluded with a celebratory seafood lunch and a video recap of the day’s adventures, sparking joy and camaraderie.
The Goa City-Wide Hunt was a resounding success. The leadership team experienced:
- Unforgettable Memories: Leaders engaged in activities outside their comfort zones, laughed, strategized, and bonded.
- Stress Relief and Team Bonding: The dynamic day allowed the team to unwind, have fun, and strengthen connections in a relaxed setting.
- Client Satisfaction: Feedback was glowing, with the client praising Korelate’s professionalism, precision, and ability to energize the group. The hunt left a lasting impression, becoming a fond memory often discussed within the team.
